About Gabby
Hello, I’m Gabby
Private PA and Executive Assistant.
Twenty years as an executive assistant
- Judgement and intuition, not just task execution
- Former FCA-regulated stockbroker in the City
- Finalist, Strategic PA of the Year 2026
- Trusted by CEOs, founders, family offices and HNW clients
- One point of contact: you only ever deal with me
- Business and private support, side by side
- Remote or in person, across Kent, London and abroad
- A trusted black book of specialists to call on
I was born in South Africa, moved to Australia, then came to school in the UK, and I now live in Sevenoaks, Kent.
I began my career as an FCA-regulated stockbroker in the City before choosing to become an Executive Assistant. I have since spent twenty years supporting CEOs, managing partners, family offices and high and ultra-high net worth individuals (HNWI and UHNWI).
I set up Momentum VPA to bring order, structure and momentum to the people I work with. I support a small number of clients at a time across Kent, London and internationally, so each one has my full attention.
Over the years I have built a network of trusted contacts and specialists, which becomes an extension of the support I provide. I also hold a Business and Marketing degree.
Two sides of me
The personal side
I have dogs, ageing parents and friends who have lost people close to them. I understand the personal side of life, and I bring warmth and care to everything from a family birthday to bereavement, separation and relocation.
The City side
Years in the City mean I can be formal and precise when it matters, corresponding with your clients, investors and advisers on your behalf, exactly as you would.
Emotional intelligence
Support through difficult times
I’ve supported a father of three through his divorce, and a family in the days after their home burnt down. I work with clients who are brilliant and driven but find communicating hard, and I step in to handle the conversations they’d rather not have.
I’ve recently been approached by a surgeon who rebuilds the faces of people recovering from cancer, to be the voice her patients hear at their most vulnerable: making and moving appointments, explaining what happens next, and really listening. That isn’t a job you give to just anyone.
When someone is at their most vulnerable, they need someone who listens properly and represents them well. That’s the part of the job I value most.
How I work
What good support looks like
It’s understanding what my clients need, what matters to them and what needs to happen next. It’s anticipating rather than waiting to be asked. It’s knowing when to challenge, when to prioritise and when to simply get on with it. And it’s becoming someone the client can trust enough to say:
“Leave it with me.”
“When you call, you only ever get me. When you email, the reply comes from me.”
Trusted by founders and families
What clients say
“
Gabby is far more than an Executive Assistant to me. She is a trusted partner who makes both my professional and personal life run more smoothly.
Martin Kemp
Founder and Managing Director, Martin Kemp Design
“
From day one, Gabby brought a sense of calm, structure and control to what often felt like a whirlwind.
Irene Gunter
Founder and Managing Director, Gunter and Co
“
Gabby is an exceptional Executive Assistant who consistently demonstrates focus, professionalism and sound judgement. I genuinely wouldn’t want to be without her.
Jemimah Graff
CEO, Martin Kemp Design
“
Thanks to Gabby, Christmas was the first stress-free one I have had in over 20 years. I can send her a to-do list on WhatsApp and, almost as if by magic, it gets done.
Victoria d’Avanzo
Private client
“
Gabby is so much more than an EA. She genuinely cares about her clients and will always have a positive impact with the work she does.
Sarah Benson
Director, SBLJ Advisory
Get in touch
Every arrangement starts with a conversation. Let’s find a time to talk.